|
Challenge: To
effectively conduct market research with customers, you need
to know how their company operates and who makes the
decisions. |
|
Solution:
Using an initial list of
contacts, professional interviewers identified, qualified and
documented the right person in each company to answer research
questions. |
|
Results:
Surprised by the frequency of change in their
customer databases and encouraged by savings incurred through
higher contact rates in research studies, these companies
update their customer contact databases more often using our
Call Center. |
